Joanna Puglisi-Barley Named PR Manager for The Simon Group
February 25th, 2010
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Joanna Puglisi-Barley has recently been appointed Public Relations Manager for The Simon Group to help service the agency’s growing client base. With nearly 20 years of marketing and public relations experience, Joanna is no stranger to The Simon Group, having freelanced for the company since 2002. She will be working closely with the agency’s diverse clientele, implementing various PR programs and strategies in an effort to increase market exposure and product awareness throughout the industrial, high-tech and electronics sectors.
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Jena Stauffer has recently taken on the role of Marketing Specialist, specializing in expanding the company’s online marketing programs, including online advertising, social media outlets and other web venues. Jena enters this position after initially joining The Simon Group as an intern in May 2008. She will also continue to provide account support for all areas of marketing, such as strategic planning, research, advertising, public relations, collateral, direct mail and new business development.
Beth Smith was recently appointed Vice President of Public Relations in response to the extensive growth of PR among the agency’s diverse account base. As more clients look to increase market exposure in their target industries without the relatively high cost of advertising, PR becomes an increasingly cost-effective marcom tactic. Beth will continue to lead our internationally renowned PR department, while expanding her role in the development of PR programs and their increasing strategic impact on our clients’ business.
The new year brought in a new president to The Simon Group. David Lesser replaces Marty Simon, who will remain involved in the agency’s account service and creative functions as CEO. Lesser’s extensive knowledge of the company, the clients, and the industry will help him to move the company forward as the agency grows and evolves. He will oversee the company’s internal operations as well as account services, including public relations, advertising, media and marketing. Lesser’s appointment will preserve The Simon Group’s determination to provide superior quality service for its clients, while also expanding opportunities for success in the growing areas of marketing.